agent of Clarity
For over three decades, Steve Brazell has delivered clarity under pressure to Fortune 500 companies, founders, CEOs, and global leaders—helping them build dominant brands, master disruption, and contain reputation threats before they escalate.
“Hands down the most attentive, enthusiastic and brilliant partner we’ve worked with on any campaign.”
— Time Inc.
navigate change
In an AI-driven world, Steve Brazell delivers leaders precise, actionable strategies to accelerate brand growth, strengthen brand value and culture, master reputation risk, and dominate political positioning.
Odds are, you’ve already seen our strategic fingerprints behind Fortune 100 brands, high-profile reputation recoveries, and business leaders shaping the public conversation. We equip leaders and founders with precise growth strategies built for a constantly shifting landscape. We uncover a brand’s true values, strengthen culture, contain crises, and reduce risk before it escalates. We coach leaders to stay focused under pressure, navigate change, measure what matters, and execute with consistency.
“Steve is the entrepreneur whisperer—he makes complex topics easy to understand.”
— Misk Foundation | Spark
Experience matters
“I’d rather listen to one person who has actually climbed Everest, than a dozen that just have ideas about how to do it.”
— Steve Brazell, Founder Hitman Inc
Steve Brazell is a global strategist, advisor, and keynote speaker, and the Founder and CEO of Hitman Inc., the original Competition Removal® firm and a leader in brand-risk and reputation management.
For more than three decades, Steve has helped Fortune 100 corporations including IBM, Intel, Microsoft, The Walt Disney Company, and Warner Bros; sovereign wealth institutions such as the Public Investment Fund of Saudi Arabia and Misk Foundation; and high-profile leaders build dominant brands, navigate disruption, and manage reputation risk when the stakes are highest. His work centers on delivering decisive clarity and competitive advantage in complex, high-pressure environments.
Core Areas of Expertise
Brand Strategy, Growth, and Value Creation
Reputation Risk Management and Crisis Containment
Competitive Intelligence and Strategic Foresight
Leadership Intelligence Under Pressure
Culture Architecture and High-Performance Teams
Political Positioning and Narrative Control
Steve is the creator of Whetstone®, built on Limelight®, the world’s first patent-pending online brand accelerator. Together, they power more than 153,000 founders, CEOs, and executives with AI-driven strategies that have increased earnings by 25%, improved startup survival rates by 30%, and strengthened long-term market positioning.
He also designed Hitman Ops™, a real-time decision system for competitive, reputational, and psychological strategy in volatile conditions.
Steve is the author of Shock & Awe (forthcoming, 2026), Clear! The Simple Guide to Keeping Your Business Alive and Kicking, and The Hitman’s Guide to Competition Removal. He contributed to Replication: The Art and Science of Franchising Your Business, is a former contributor to Men’s Health, and was named one of Esquire’s “45 Under 45 Professional Men.”
A top one-percent global keynote speaker, Steve speaks on brand leadership, reputation defense, competitive intelligence, AI strategy, persuasion, sales acceleration, and leading under pressure.
He is fluent in Japanese, trained in body language, influence, and martial strategy, and actively serves as a private-equity strategic advisor, interim CEO, and angel investor.
As visionary CEO of Fullbridge, Steve is advancing AI-enabled, human-centered learning to empower more than 400,000 professionals worldwide with high-performance skills and performance intelligence, translating knowledge into measurable execution.
Truth Serum is where Steve publishes clear, unfiltered intelligence on brand strategy, reputation risk, leadership under pressure, political positioning, and the future of power.
SteveBrazell.com | YourHitman.com | Fullbridge.com
HITMAN OPS
Hitman Ops™ App is your single mobile weapon for unbreakable competitive advantage.
Inside: instant access to The Hitman’s Guide to Competition Removal and the forthcoming Shock & Awe (2026), a full arsenal of battle-tested tools to expose and exploit rival weaknesses, and the Recon Sniper Camera overlay—a razor-sharp, fun way to line up the shot on competitors… or just snipe your friends.
One app. Total dominance.
Operating: Q1 2026
“Get inside the mind of this branding guru and learn how to dominate your competition once and for all.”
— Keyshawn Johnson | Super Bowl Champion | ESPN
